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module menu icon Using the 4Ps

Think of the 4Ps as a ‘leadership journey’. Leadership is a life-long developmental process; it is not a destination you arrive at and then forget. By focusing on the areas in the model where you have the greatest development needs, you will improve your overall leadership capability, particularly when you marry this model to some of the practical tips for inspirational leadership already suggested.

The words in the model can mean more or less anything to anyone, depending on their initial work situation. To sharpen the focus, let’s look briefly at what they might mean to you as a pharmacy and business leader, so that you are able to convert them into something practical and useful for your daily life.

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