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  • Read the full NICE guidance
  • Find out how NICE recommends people use the Quality Standards it produces 
  • Remind yourself of the meaning of “brief interventions” by reading the Health Education England factsheet on ‘Making Every Contact Count’ 
  • Do you think you could better promote the services provided by your pharmacy and the skills that team members have? How could you do this? Start small – for example, a notice in the window or by the counter could highlight the fact that different languages are spoken, or a phone call to the local GP surgeries and other providers such as dentists and opticians explaining your flu jab service might lead to an upsurge in footfall. But don’t shy away from thinking big! 
  • Give consideration to publicising what is available in your pharmacy to other groups – for example local community clubs and places of worship
  • Also think about whether your pharmacy is making the most of the opportunities offered by social media channels
  • Are you clear what is meant by ‘health inequalities’? Check your understanding through information from the Kings Fund
  • Is your signposting folder up to date? Check that the details are current of all the services and charities you highlight to customers, paying particular attention to opening hours and websites as these may well have changed. 
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